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» Ride to Work Day - Wednesday 18th July 2007
RIDE TO WORK DAY
Chris Bottle - Head of Marketing, Devitt on his CBR600RR |
Devitt is celebrating National Motorcycle Week which runs from
15th – 22nd July and Ride to Work Day on Wednesday 18th July,
by offering a day’s additional free insurance cover to thousands
of bikers.
Ride to Work Day is the main event during National Motorcycle Week
whereby both riders and non-riders are encouraged to travel to work
on two-wheels.
However, Devitt has found that a significant percentage of its
bike-owning policyholders do not have motorcycle insurance that
covers their journey to and from work. So the company has written
to over 8,000 of its policyholders offering them free additional
insurance for the day.
Graham Darrah - Customer Service Manager, Devitt on his
CBR900 RR Fireblade |
William Hughes, Managing Director of Devitt, explained that the
aim is to give the company’s policyholders a fantastic opportunity
to introduce non-riding friends or work colleagues to two-wheels.
He said:
“Although many of our policyholders already ride to work,
we want to ensure that everyone has the chance to show off the benefits
of riding bikes and scooters.”
Devitt also hopes that this promotion will serve to highlight the
need for bikers to invest in adequate insurance cover.
Tony Lewis - Telephony & Resource Service, Devitt
on his Gixxer |
“It would be a fantastic headline that says we are offering
a million pounds worth of insurance, but the truth is that this
giveaway really is minimal - that’s the point.”
“Bike owners may be scared of declaring their commuting to
their insurer because of the big price tag attached,” he says.
“But the difference in premiums for including commuting
are nothing compared to the real cost of having an accident without
adequate cover,” continued William.
Devitt policyholders who wish to take advantage of free
commuting insurance on 18th July should email Devitt at marketing@devittinsurance.com
by 4th July.
Get a Quote and Buy Online
Alternatively give Devitt a call on:
0800 200 369
Quote Ref: DWB02
Lines Open: 8am - 8pm Monday - Friday/9am - 5pm Saturday
Particularly if you need one of these kinds of motorbike insurance, get in contact when you are looking to arrange your cover.
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